“The single biggest PROBLEM with COMMUNICATION is the ILLUSION that it has TAKEN PLACE.”

– George Bernard Shaw

You need to get your point across, and you have little time to do it.

Information comes at lightning speed, which means you have a nanosecond to get people’s attention and only seconds to keep it. Can you do it?

Most people answer, “Of course, I communicate all the time!” Do you? How many times has your intended message been misunderstood or just missed the mark leaving you frustrated or worse, without a client, job, partner, or employee?

Like George Bernard Shaw said, we are often living under the illusion that communication has taken place.

Why?

Real communication occurs when:

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